A Timeless, Modern Aesthetic
To position LolaVie with confidence and longevity, we established a refined black-and-white design system, accented by subtle color cues referencing natural ingredients. This approach delivered a sense of clean, understated luxury in a crowded category.
Designing with Purpose
The path to LolaVie’s final packaging was anything but linear. We explored dozens of directions, balancing elegance, tactility, and shelf presence before arriving at a solution that felt unmistakably right. The chosen design features a sculpted white bottle with a soft matte finish and minimalist black typography, paired with a contrasting high-gloss black cap for just the right amount of visual tension. Every iteration brought us closer to creating a packaging design that felt timeless, modern, and aligned with Jennifer’s vision of effortless sophistication.
Digital First
For LolaVie’s digital flagship, we created a streamlined e-commerce website rooted in the brand’s modern, minimal aesthetic, delivering a seamless user experience and cohesive storytelling from first click to checkout.
